Let us explain why and when this could be beneficial
When is a good time to sell a game?
If the game requires too much attention and does not pay off
Maintaining and developing a game is a very laborious endeavor. It is especially difficult to do this when the game is not growing anymore, and its income constantly stagnates. It’s easier to sell the game and focus on more promising projects.
If for some reasons the game cannot be supported anymore
Abandoned games tend to fall slowly but steadily in their income. The game should be sold, the sooner the better, while it has not reached the bottom in terms of income, and the money received can be immediately directed to new and profitable projects.
If the game audience and cash flow is rising, now is the time to sell it
(before it’s fall)
A good indicator to establish a gaming product’s value is generally based on its gross last 3-month sales records which is directly proportional in the maximum price. If the game has reached a record profit, then this is a signal that at the current stage it can be sold for the maximum price.
About — Appwill Сompany
We develop mobile games and help other studios and
developers to sell their games
We cooperate with game publishers all around the world, from The USA to Pakistan.
We have a wide network of contacts, and we know who is looking to purchase a
game of a particular genre for a specific budget. This knowledge helps us to be
perfect in sales:
Publishers are
purchasing games to
achieve different
goals. If you think that
your project is not in
range, the publisher
may have enough
experience and
expertise in a
particular sphere to
buy your game.
Selling a game is a great way to free up money and team resource
Sell
the game and focus on
a promising project
Free up
budgets and direct them
to new developments
Get
a few years income from
the game up front
Stages of the deal
Average deal cycle — 30 days
Negotiating the
Contract
Appwill receives
100% of the payment from the buyer
Transfering game
from seller’s to
buyer’s account
The seller receives the remaining 50% of the deal amount.
Transfering source code and keystore with a passwords. Buyer acknowledges receipt of the data.
The buyer confirms receipt of the game and the seller receives 50% of the deal amount.
